Blueprint

Our invite-only, holistic, personal brand development intensive.

The Blueprint Experience

Taking place over 3 days, and led by INDIVIDUAL’S multi-disciplinary team of strategists, creatives, and coaches, our Blueprint intensive is an immersion into our three pillars of personal brand development — Expression, Growth and Purpose.

Participants leave the program with a valuable set of personalized strategic assets, experiential learnings, and a community of purpose-driven leaders and creators.

Let's talk

We’re trusted by senior executives and creators at . . .

LOCATION

A virtual event with
live instruction

DATES

Fall 2022
October 14th, 15th and 22nd

COST

Three payments
of $1,500

participants

A small curated group
of original people across
industries

Facilitators

SAAMI BLOOM

SAAMI BLOOM

Founder, Executive Creative Director (he/they)

Socio-artistic entrepreneur exploring the medium of real characters. Inventor in personal and professional development, branding, and experience design. 2x Founder. Ring-side coach to prominent leaders and creators. Former thespian, currently dramatic.

EVANTE DANIELS

EVANTE DANIELS

Growth Marketing Manager (he/him)

Multi-disciplinary marketer passionately weaving the strands that tie us together into a story of collective solidarity. Micro-macro growth strategist. People’s advocate. Musician, orator, teacher, beanie connoisseur.

RAQUEL NAJERA

RAQUEL NAJERA

Senior Purpose Guide/Facilitator (she/her)

Coach, facilitator, and DEI consultant dedicated to helping improve the impact and quality of leadership to effect positive change. Two decades of facilitating transformation for people and organizations to build robust and energized lives, filled with meaning. Good dance floor, good food, good vibes.

Curious? Drop us a note, our team will be in touch.

Let's connect

Blurprint Deliverables and Outcomes

Expression
Bios • Character Intro
BIOS

We’ve supported hundreds of prominent leaders to communicate their story with an authentic voice aligned to their audience. You’ll graduate with a short and long bio that does just that.

CHARACTER INTRO

Inspired by the Japanese practice of Jikoshoukai, and our founder’s theater background, you’ll develop your capacity to self-introduce with greater meaning and memorability.

Growth
Audiences + Persona • Content Concepts • Content Calendar
AUDIENCES + PERSONA

Our most ambitious goals are seldom achieved in isolation. Identifying the specific ecosystem you provide value to is the essential baseline to growth.

CONTENT CONCEPTS

Content. Content. Content. It’s the key to providing immediate value to your audience, and building a relationship. You’ll walk away with tangible ideas for curated and original content that empowers and informs.

CONTENT CALENDAR

Moving from plan to action is all about making time through small sweet steps. Just days after the intensive you’ll have a process fit to your capacity and schedule that will support you to go from concept to post!

Purpose
Purpose Council •  Integrity Compass • Empowering Beliefs
PURPOSE COUNCIL

Leaders once looked to the elders of the village to support them in meeting the challenge of their role. You’ll select 4-6 trusted individuals from your life who will support you in honoring the promise of your contribution.

INTEGRITY COMPASS

In essence, “brand” is promise – of value and values. Brand Integrity is the extent to which you honor those promises. This tool is meant to guide you through moments of challenge and pivot to always play your purpose.

EMPOWERING BELIEFS

You’ll identify the beliefs that limit your audience and perpetuate the pain-points they experience. Then, you’ll produce empowering alternatives that serve as the seeds for creating content, products and services.

Our Approach

We collaborate with you through 3 pillars of personal brand development.

01

Expression

Tangibly express the story of your role through writing and creative asset production.

02

Growth

Strategically grow and engage the audiences and communities aligned with your goals.

03

Purpose

Honor your purpose by working to better serve the ecosystem you influence.

OUR MOTTO

Verbs are leaders and creators shaping a more conscious and creative tomorrow. They practice continual evolution within themselves and the world around them.

They serve beyond titles, invent new systems, act without playbooks, live, as a verb. And if you’re one of them, you’re in the right place.

Be a Verb.Be a Verb.Be a Verb.Be a Verb.Be a Verb.Be a Verb.Be a Verb.Be a Verb.Be a Verb.Be a Verb.Be a Verb.Be a Verb.Be a Verb.Be a Verb.

Our Purpose Led Clients

Our clients have been featured and published in these media outlets . . .